Founding President & CEO,
Center for Active Design
Joanna Frank is the Founding President & CEO of the Center for Active Design (CfAD), where she advances design and development practices to foster healthy and engaged communities. Founded in 2013, CfAD is the operator of Fitwel, a unique certification system originally developed by the US Centers for Disease Control and Prevention, which has translated the global public health evidence base into practical design and operational strategies for buildings and communities. She began her career in real estate development as a partner at Bright City Development, LLC, and then went on to work for the City of New York, serving as Director of Active Design and Director of the NYC FRESH program. Ms. Frank was named in the 2021 Commercial Observer Power 100 which recognizes the 100 most influential real estate professionals in the United States.